There's a new mermaid business in Houston and it's absolutely adorable

Photo: Yi-Chin Lee, Houston Chronicle

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Big mermaids and little mermaids having fun in the pool to celebrate the Ngozi Nduagu's eighth birthday and the launch of her mother's mermaid business

Big mermaids and little mermaids having fun in the pool to celebrate the Ngozi Nduagu's eighth birthday and the launch of her mother's mermaid business

Photo: Yi-Chin Lee, Houston Chronicle

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Mirella Aram, known as Mermaid Ella, flips her big tail to make splashes by the pool Saturday, July 1, 2017, in Pearland. 

Mirella Aram, known as Mermaid Ella, flips her big tail to make splashes by the pool Saturday, July 1, 2017, in Pearland. 

Photo: Yi-Chin Lee, Houston Chronicle

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Katelynn Bauer is one of the mermaids involved in a new Houston-area business, Houston Mermaids.

Katelynn Bauer is one of the mermaids involved in a new Houston-area business, Houston Mermaids.

Photo: Yi-Chin Lee, Houston Chronicle

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Big mermaids and little mermaids having a poolside tail fight.

Big mermaids and little mermaids having a poolside tail fight.

Photo: Yi-Chin Lee, Houston Chronicle

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Robyn, left, and Alina slowly get into the pool in their mermaid costumes Saturday, July 1, 2017, in Pearland. The girls came to participate their friend Ngozi Nduagu's mermaid-themed party to celebrate her eighth birthday and her mother's mermaid business launch. less Robyn, left, and Alina slowly get into the pool in their mermaid costumes Saturday, July 1, 2017, in Pearland. The girls came to participate their friend Ngozi Nduagu's mermaid-themed party to celebrate her ... more Photo: Yi-Chin Lee, Houston Chronicle

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Mermaid Katelynn Bauer puts mermaid makeup on Alanna Noelle.

Mermaid Katelynn Bauer puts mermaid makeup on Alanna Noelle.

Photo: Yi-Chin Lee, Houston Chronicle

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Eruchi Hekerem gets her mermaid swim suit on to participate a birthday party and mermaid business launch.

Eruchi Hekerem gets her mermaid swim suit on to participate a birthday party and mermaid business launch.

Photo: Yi-Chin Lee, Houston Chronicle

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Mermaid Katelynn Bauer teaches the kids in mermaid costumes how to flip their tails at a Pearland pool party.

Mermaid Katelynn Bauer teaches the kids in mermaid costumes how to flip their tails at a Pearland pool party.

Photo: Yi-Chin Lee, Houston Chronicle

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Mermaid Katelynn Bauer helps Alanna Noelle to swim in her mermaid costume.

Mermaid Katelynn Bauer helps Alanna Noelle to swim in her mermaid costume.

Photo: Yi-Chin Lee, Houston Chronicle

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Mirella Aram, known as Mermaid Ella, is one of the mermaids in the newly launched Houston Mermaids party business.

Mirella Aram, known as Mermaid Ella, is one of the mermaids in the newly launched Houston Mermaids party business.

Photo: Yi-Chin Lee, Houston Chronicle

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Big mermaids and little mermaids having fun in the pool at Ngozi Nduagu's mermaid-themed party.

Big mermaids and little mermaids having fun in the pool at Ngozi Nduagu's mermaid-themed party.

Photo: Yi-Chin Lee, Houston Chronicle

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Alanna Noelle talks to Mirella Aram, known as Mermaid Ella, about the art of mermaiding.

Alanna Noelle talks to Mirella Aram, known as Mermaid Ella, about the art of mermaiding.

Photo: Yi-Chin Lee, Houston Chronicle

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Balloons and glitter floated over the pool during Saturday's business launch.

Balloons and glitter floated over the pool during Saturday's business launch.

Photo: Yi-Chin Lee, Houston Chronicle

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mermaid costume rentals are a key part of one new mermaid business in Houston.

mermaid costume rentals are a key part of one new mermaid business in Houston.

Photo: Yi-Chin Lee, Houston Chronicle

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Birthday girl Ngozi Nduagu, 8, puts on her mermaid costume at her mermaid-themed birthday party at her house Saturday, July 1, 2017, in Pearland.

Birthday girl Ngozi Nduagu, 8, puts on her mermaid costume at her mermaid-themed birthday party at her house Saturday, July 1, 2017, in Pearland.

Photo: Yi-Chin Lee, Houston Chronicle

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Birthday girl Ngozi Nduagu, 8, waits for her friends in her mermaid costume at her mermaid-themed birthday party that coincides with her mom's mermaid business launch.

Birthday girl Ngozi Nduagu, 8, waits for her friends in her mermaid costume at her mermaid-themed birthday party that coincides with her mom's mermaid business launch.

Photo: Yi-Chin Lee, Houston Chronicle

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Gleeful giggles fill the air when Mirella Aram arrives on scene, her glittery tail glinting in the sun.

"The Little Mermaid" songs are playing on a loudspeaker as the 32-year-old - who moonlights as Mermaid Ella - begins explaining the basics of mermaiding to a wiggly group of little girls all sporting their own rental tails.

Aram is one of three water-loving women behind a new business venture dubbed Houston Mermaids, which held its celebratory launch party Saturday in the Pearland pool of co-owner Esther Nduagu.

Although Nduagu is not a professional mermaid herself, she's the spark of genius behind the new biz, which offers mermaid pool parties combined with tail rentals and swim lessons for pint-sized aspiring sea creatures.

UNDER THE SEA: Mermaids are making a splash in Texas and beyond

"The idea for the business came when my daughter wanted mermaid tails and she kept bothering me about it," the mother of four said.

So she went online to search tails for sale and discovered a whole mer-industry. But most of the local businesses, she said, focused on bringing in pro mermaids for entertainment; they typically didn't include tail rentals and swim lessons for youngsters.

"I found tourist towns like Vegas and New York had that but nothing in Houston," she said. "There was nothing I found that included tails."

And so a business was born. Nduagu, a computer engineer by day, recruited two professional mermaids and sold them on the idea of launching a party business complete with kids' tail rentals, mermaid make-up instruction and lifeguards on hand for safety.

"We like to provide entertainment and parties in any atmosphere," said 24-year-old Katelynn Bauer, who's been mermaiding for about five years. "We try to keep people happy, to give them the option to be a mermaid for a day."

GRAY MATTERS: How to be a mermaid

In addition to pool parties for kids, Houston Mermaids offers corporate events, bachelorette parties, charity gathering and weddings. As of now, two-hour parties start at around $400, and eventually, the enterprising mermaids are hoping to get a portable tank so they can be more versatile with their underwater appearances.

But aside from offering a festive time, the tail-wearing women hope to offer a bit of fantasy and inspiration to little girls interested in the deep.

"We want to let everyone be a mermaid," said Aram, whose lifelong dream has been becoming a mythical sea creature.

"Ever since I saw 'The Little Mermaid' when I was a kid, I was like, 'That's what I wanna be when I grow up,'" she said. "And here I am."

Source : http://www.chron.com/news/houston-texas/article/There-s-a-new-mermaid-business-in-Houston-and-11261533.php

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